We create pioneering tools to enable faster, better and more efficient investment decision-making for impact.

Our products catalyze a marketplace by creating the infrastructure for entrepreneurs, investors and service providers to find each other. The platform equips all users with insights into investment needs, risk and reward.



Value Compass

The Value Compass is a proprietary benchmarking algorithm. In collaboration with the Centre for Business and the Environment at Yale University, we defined the key pieces of business information that matter to investors.

The algorithm scores information to benchmark enterprises. It helps match investors and funders closer to their preferences. It also offers guidance into what is missing for entrepreneurs to become investor-ready.

What does it look like? This is the Value Compass scoring of a hypothetical start-up, less than 2 years old, set in Bahrain, that produces an innovative water technology, has raised equity finance before and is looking to raise between US$300’000-1’000’000.


Portfolio Mapping

A tool made for investors and service providers who are looking for multiple enterprises, the Portfolio Mapping customizes your search by investment criteria or by the 6 dimensions of the Value Compass.

Financial and Environmental Value Compass scoring is compared at all times, to offer insight into alignment of goals and potential trade-offs.

What does it look like? This is the example of a portfolio of 3 companies in the Waste sector. The blue bars show their aggregate Value Compass scores, the green dots plot their financial Value Compass scores and the black lines their Environmental Impact Value Compass scores. This offers insights as to the alignment between impact and financial goals.

Portfolio Search


Map your Portfolio



Tailored Services

Would you like to plug your crowdfunding, investment network, entrepreneur program or your service provision offering into The Ground_Up Project platform, for larger scale?

Are you looking for a portfolio of more than 10 companies? Are you interested in a market you’re not familiar with? Or a sector you haven’t experienced yet?

Would you like to replicate The Ground_Up Project platform for your own organization or initiative?

Drop us a note. We can make this work.